One way that carriers attempt to differentiate themselves from their competition in the supplemental insurance market is to leverage technology in a variety of ways. As such, the use of technology in the supplemental insurance market is quickly changing and expanding. In December 2024, we released our second annual technology survey to gather information on worksite products regarding administration systems, technology fees, artificial intelligence, technology investments, quote automation, underwriting, and data privacy. This report provides a summary of the survey responses from 28 carriers in the supplemental insurance market.

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