Healthcare plans marketing services
Stand out from other healthcare plans and grow your membership
Overview
Medicare Advantage plans face stiff competition for new members. Plans that aim to efficiently maximize membership and retention need a smarter approach to marketing and a deep understanding of the Part C market. As the global leader in consulting to Medicare Advantage, Milliman can help plans increase leads and membership in a cost effective and compliant manner.
Marketing benefits
Trusted expertise
Extensive healthcare industry knowledge in Medicare Advantage to increase membership and retention and develop comprehensive marketing strategies based on expertise in prospect marketing.
Meet compliance standards
Navigate CMS regulations as you expand membership and maintain compliance.
Grow with a market leader
Advisor to over 80% of the world’s leading insurers, working with 44 of the top 50 insurers globally.
Marketing services
Marketing assistance
Experts in prospect marketing, we can help with lead generation, sales support, acquisition, and member communications. We will work through the entire process, from strategy, go-to-market planning, launch, and reducing membership churn, while focusing on the best return on your investment.
Digital strategies
Integrate digital advertising strategies, including SEO, digital ads, paid search, and email campaigns. Apply knowledge from data analytics, database marketing, market research, and competitive analysis to improve your strategies.
Traditional campaigns
Create strategic advertising using direct mail, television, outdoor, and print to reach potential members.